I work at a vitamin store and when it comes to taste Jay Robb is the best by a long shot (not the egg white ones though...they're not as good, just the whey). I have access to all sorts: Bluebonnet, Natural Factors, Sunwarrior, Garden of Life...etc and I will always choose Jay Robb or Natural Factors for taste. My new thing is drinking the Orgain refrigerated shakes. They're basically meal replacement shakes that have 16 grams if protein and keep me going when I get those hunger pangs between breakfast and lunch. I only like the chocolate one though. The coffee one is chunky (gross!) And the vanilla one is too sweet for me...and the strawberry...well I usually don't like strawberry things that you drink and am not brave enough. Another one that's good are the Oh Yeah! Protein drinks...just steer clear of the cookies and cream one, it is NASTY! I believe those are lactose free (not whey), so if you have a lactose intolerance they're a tasty option.